Design your print room store’s products
When developing your stores products, you want to think about not just the services you already provide but also potential new services that you can offer.
Focus on capabilities already available on your printers to quickly enhance the services you already provide.
Where to start
Let’s focus on how users will interact with your storefront. It’s tempting to just think of the services you already provide (like printing and binding), but you want to ask yourself: “What are my users looking for when they interact with my storefront?”
Start by looking at the types of materials you have and the inherent capability of each printer, such as binding, holepunching, booklet making, etc. These will give you a good indication of what you can offer. It also helps with reducing the feeling of being overwhelmed with options, and makes it easier for students and users to stick to any internal policies. By aligning these important factors you also make life easier for print room staff, as you standardize available options and order types.
Example of mapping services to products
Let’s look at print room that offers the following services, and then map them into products:
- A4 and A3 printing
- Ring binding and stapling
- Laminating
Now, let’s collect these into some common uses cases for users:
| Example product | Usage | Services available |
|---|---|---|
| Documents | Standard document print outs | |
|
| Posters | For use at events, to use in a classroom or in team area |
|
| Class notes | Handouts in class (for education) |
|
| Exam papers | Exams at the end or a tem (for education) |
|
And many more, but you get the idea…
Notice how, by changing the thinking from your capabilities to what your users are after, you’ll avoid confusion, reduce the chance of mistakes and generally keep things flowing better!
Want to know more…?
For more information about print rooms and products:
- Take a look at how to set up your store’s products
- You might like to review the examples on setting up products specific to high schools
- The Job Ticketing Help Center covers all things print room.